Apple Announces iPhone 12 Pro And iPhone 12 Pro Max

Apple has announced iPhone 12 Pro and iPhone 12 Pro Max along side iPhone 12 and iPhone 12 mini. The Pro models come with an all new design, amazing cameras and a new color.

iPhone 12 Pro and iPhone 12 Pro Max have larger 6.1-inch and 6.7-inch Smart Retina XDR OLED displays respectively. Both devices are equipped with Apple’s A14 Bionic chip, 5G capability, new design and better durability.

On the back iPhone 12 Pro is equipped with triple camera system and an exclusive LiDAR sensor that gives it the ability to accurately scan surfaces in order to take better photos and provide a superior Augmented Reality experience.

This year Apple has expanded iPhone’s Night mode capabilities allowing it to take great night time photos with both wide and ultra-wide cameras. Now the front TrueDepth Selfie camera also supports night time mode.

iPhone 12 Pro Max has the best cameras of all iPhone models, as it has a 47 percent larger sensor and larger pixels that increase the amount of light that is gathered by the wide camera. New OIS on the iPhone 12 Pro Max allows users to take more steady shots.

The iPhone Pro and iPhone Pro Max can record videos in Dolby Vision with 60 times more colors. On iPhone 12 Pro Max users also get 87 percent better low-light video.

On both Pro models Apple has introduced the new Apple ProRAW mode which will be available in the fall. This new mode will allow pro Photographers to have more creative control over their photos.

Here’s how Apple explains this new feature.

ProRAW gives you all the standard RAW information, along with the Apple image pipeline data. So you can get a head start on editing, with noise reduction and multiframe exposure adjustments already in place — and have more time to tweak color and white balance.


Just like the iPhone 12 both iPhone 12 Pro and iPhone 12 Pro Max are equipped with Ceramic Shield coating that provides 4x better drop performance.

Again, just as the iPhone 12, both Pro models also get the new MagSafe feature that will allow users to have faster wireless Turbo Charging using magnetic accessories, which will always stick to the device at the right spot to enhance convenience. Users will also be able to take advantage of magnetic cases, wallets and other accessories.

Apple is releasing the iPhone 12 Pro and Pro Max in all new Pacific Blue color along with Silver, Gold and Space Grey color options. Both models come in 128GB, 256GB and 512GB storage options.

iPhone 12 Pro will be available for pre-order on 16th October and ship to users on 23rd October. It has a starting price of $999.

iPhone 12 Pro Max will be available for pre-order on 11th November and ship to users on 13th November. It has a starting price of $1099.

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